PROVADA 2023
NEDAM BALLAST STATION
BOOTH DESIGN | CONCEPT DEVELOPMENT | HOSPITALITY | BOOTH STYLING | EXPO
SERVICES
exhibition design | creative concept | communication | styling | catering | hospitality | production and direction | full service
PURPOSE
Based on the 2022 design, BYLEI NOT\STANDARD has created a new design for the booth at PROVADA 2023. While we made extensive use of Ballast Nedam Development’s signature blue last year, this year we’ve opted for a calm and clean look. Chic and subtle, yet eye-catching.
The 2023 booth design is the seventh booth we have had the privilege of developing for Ballast Nedam for the Professional Real Estate Days at the Amsterdam RAI.
NOT\STANDARD STUDIO
NOT\STANDARD STUDIO is designing Ballast Nedam’s booth and is also handling the entire booth styling. We are placing unique vases from the Belgian Antwerp-based brand Gommaire on the bar tables and large bar; we carry these exclusively in our NOT\STANDARD STUDIO collection.
In addition to booth styling, we also handle all hospitality and catering for Ballast Nedam, which can be 100% vegan upon request.
